Premium Commentary & Analysis The U.S., for several years, has been trying to bring back manufacturing across the board, including textiles and apparel. The pandemic and the resulting supply chain crisis spurred more action toward this goal. But simply bringing back manufacturing and doing the same old things, only here in America, I don’t believe plays into the American ingenuity theme. That’s where new shoring comes in. Yes, bring back manufacturing. But do it in a way that is innovative, automated, sustainable, and yet competitive. For more details about new shoring, there is an excellent article available on “The Sourcing Journal” (subscription may be required). PREMIUM CONTENT Our mission is to provide cogent commentary and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing industry. Support our mission and read articles like this with a Premium Membership. TO READ THE FULL ARTICLE About Cary Sherburne Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries. Cary Sherburne is available for speaking engagements and consulting projects. To get more information contact us . Please offer your feedback to Cary. She can be reached at email@example.com .